

Joshua Lind Builder
Joshua Lind came to us looking to develop the visual identity and marketing materials for his newly-formed contracting business. Through careful exploration of iconography, form and shades-of-grey, we arrived at a custom logo that became the foundation for the company's entire aesthetic — extending into business cards, newspaper ads, a postcard mailer, letterhead, yard signs, and a website.

Inspired by Rulers
The Joshua Lind Builder logo was inspired by two right-angle rulers.

Initial Logo Studies
Preliminary logo studies exploring form, weight, and proportion.

Final Logo
The final Joshua Lind Builder mark.

Newspaper Ad
We created this newspaper advertisement to announce JLB's incorporation.

Post Card: Front
JLB wanted a postcard to mail to potential clients. Here is the front.

Post Card: Back
JLB wanted a postcard to mail to potential clients. Here is the back.

Website
We designed and built a website for Joshua Lind Builder.

Yard Sign
We designed this yard sign for JLB to place in front of his properties.

Business Cards
We designed a handful of business cards for the team.
Promotional Video
A short promotional video produced for Joshua Lind Builder Inc.